Prio Running and Fitness Shoe - Men

Prio Running and Fitness Shoe - Men

$89.99

  • Best selling Xero Shoes of all time
  • Lightweight, comfortable for-everything shoe
  • Perfect balance of comfort and protection
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Prio - Men $89.99
We recommend ordering your usual size.
$89.99

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Five Thousand Mile Sole Warranty 5,000 mile sole
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Why you’ll love Prio.

The Prio is the most comfortable shoe for everything you do.

Whether you’re out on a run, trying out a new trail, hitting the gym, or toeing a slackline, you’ll love the Prio’s combination of freedom and protection.

Revel in the freedom of movement with a breathable design and lightweight construction.

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My go-to shoes for just about everything.

Andy P. USA, Verified Prio Mens Customer

See why real customers love Prio

We make shoes so comfortable, you'll forget they're even on.​

Imagine you’ve just come home after a long day at work or on the trail. If you can’t wait to take your shoes off the moment you walk in the front door, you’ve been wearing the wrong shoes.

Life-Changing comfort and superior performance come from using your feet naturally.

That’s what Xero Shoes let you do.

Natural Fit. Natural Motion. Natural Feel.

Plus Xero Shoes are backed with a 5,000-mile sole warranty.

Prio for everything you do.

Check out these reviews from Prio wearers

Sizing

Men’s Sizing Tips

We recommend ordering your regular size.

Based on statistics from the thousands of pairs of shoes sold across the world.

Free Exchanges!

Most people find our size recommendation gives them a proper fit, but just in case, we have a free exchange program for all US orders.

Size Conversion

If you normally buy a Euro or UK Size, check out the handy conversion chart beside.

Any questions? Just call us at 303 447 3100 or send us an email. We’re here to help.

US Sizes EU Sizes UK Sizes
6.5 39.5 5.5
7 40 6
7.5 40.5 6.5
8 41 7
8.5 41.5 7.5
9 42 8
9.5 42.5 8.5
10 43 9
10.5 43.5 9.5
11 44 10
11.5 44.5 10.5
12 45 11
12.5 45.5 11.5
13 46 12
14 47 13
15 48 14

Caring for your Prios

To clean your Prios, hand wash with warm water, mild soap and allow them to air dry. We do not recommend putting the Prio in the washing machine or dryer.

FAQs

It’s not. But the breathable mesh upper should help it dry quickly if you get them wet.

Practically anything. The Prio is our first “performance” shoe.

It’s great road running, light trail running, walking, hiking, working out, Crossfit, biking, slacklining… it’s obviously up to you. Once you get them on, I’m sure you’ll do things we never thought of (and we want to see pictures of that!).

Put on your Prio and Live Life Feet First!

I’ll admit, this is one of my favorite things about the Prio.

The huarache-sandal inspired heel strap can be used to hold your heel and ankle in place. Pull the straps through the ankle holes in the sole, and then lock them in place with the laces.

The instep straps can be used to secure your instep, which can free up your toes and forefoot to relax and function better. Use the laces to tighten or loosen them to your liking.

The Prio is our best-selling “do almost anything” shoe — running, hiking, working out, you name it.
With a durable upper, it provides a bit more protection.

The Speed Force is our lightest, “most barefoot” shoe.
More feedback as you step and a mesh upper that holds like a glove, you get a “barely there” experience.

The HFS is lighter than the Prio, more rugged than the Speed Force.
The HFS’s sole has a tire tread-inspired sole that’s made to handle roads and have extra traction.
The huarache-inspired midfoot and instep straps are “hiding” behind a protective welded material.
And the moisture wicking lining for extra comfort and breathability.


Shoe sizing, especially online, is not a perfect process. That’s why we have a free exchange policy.

For EU/UK sizing, there’s a conversion chart at the bottom of the Prio product description.

The Prio fit true to size. We recommend going with your usual athletic shoe size.

Also, the Prio is wider than conventional running shoes.

Sizing for a shoe is different than a sandal, so if you own one of our sandals, that doesn’t mean you’ll pick the same size in the Prio, so use the measuring info if you can.

Keep in mind, though, that because the foot is three-dimensional, any two-dimensional measuring tool, such as a ruler or Brannock device®, can only approximate your true shoe size. Manufacturers model their shoes on different foot shapes, which is why you might be an 8 in one brand and a 9 in another.

If your foot is really narrow and smaller than a men’s 10, you may want to check out the “women’s” Prio. The conversion between men’s and women’s is 1.5, so a men’s 8 is the same as a women’s 9.5.


We do! We’ve sold Xero Shoes to people in more than 85 countries around the world.
We use the US Postal service to send our shipments. The cost to ship will depend on the weight of the package and the delivery speed you select; several options will be provided at checkout.

All domestic shipments come with tracking. Limited tracking is available for some first class international shipments depending on the country, and full tracking is available with all Priority Express and Express International shipments.

Though almost all of our international orders arrive without incident, we strongly advise you to select Priority Express International or Express International if you live in a country with a less reliable postal service, including (but not limited to) India, Brazil, Mexico, South Africa, and Indonesia. We cannot guarantee delivery of packages shipped using First Class International.

International delivery can take anywhere from 3 days to 8 weeks depending on how long your order spends in customs at the border.

Please note that some countries do require the payment of import duties for international shipments above a certain value. We advise you to know the import regulations of your country and understand that you will be responsible for payment of any duties and fees imposed by your government at the border.

All packages will be marked as merchandise; as a commercial shipper, we are not able to mark a package as a gift (if you’re giving Xero Shoes as a gift, that’s not the same as us sending a gift).
Also, check our Stores page. There may be a Xero Shoes dealer closer to you.

After you purchase a gift certificate, you’ll be able to enter an email address for the recipient.

You could email it to yourself and forward it at a later time if you like.

You can also take the Gift Certificate code and send it to the recipient.

Please go to Xero Shoes Return Policy page to learn about our 45-day return policy.

Customer Reviews

Customer Reviews
4.6 Based on 9,581 Reviews
5 ★
82% 
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4 ★
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881
3 ★
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2 ★
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205
1 ★
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Filter Reviews:
CS
06/06/2025
Chip S.
US

Zero Prio — awesome shoes!

Love these shoes. I bought 1 pair for tennis and they have held up well, are perfect for gripping booth clay and grass courts. I bought a second pair and now rotate them. Couldn’t be happier!

RZ
05/30/2025
Robert Z.
US

Starting over.

After 68 years of walking like a Duck, I have the Ridgeway boots for working outside and finally my feet walk in a straight line and relieved a lot of lower body ache and pains. Just ordered my 3rd pair of shoes.

JB
05/28/2025
Jasen B.
US

Great shoes - only Lunar

I love these shoes, but only the Lunar color scheme. This is my second pair and their kinda hard to track down sometimes.

TP
05/28/2025
Thomas P.
US

Love these shoes

Great for any workout or just walking around

NT
05/28/2025
Nick t.
United States

Flintstone feet.

I bought these shoes about 2 years ago and started to wear them last year at work(Roger Dean Chevrolet stadium). I was amazed at the comfort and the way my feet felt after standing most of my day. In January I had a massive heart attack and triple bypass, then another in February. The side effects of the surgery/HA is nerve damage in my legs and feet. These shoes became my mainstays. I'm not saying they cured my ailments but they helped me when walking and regain 50% of the feeling in my right foot and 95% in my left. I would recommend these shoes even if I didn't become Ill. I definitely recommend them to people that are in similar situations as I am right now. Worth every penny. Now be safe out there and take care of yourself.

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Enjoy Natural Comfort.

Natural Fit

Natural Fit

Wide toe boxes let your toes spread and relax. "Zero-drop" non-elevated heel for proper posture.

Natural Feel

Natural Feel

Our patented FeelTrue sole protects your foot while giving your brain the feedback and stimulation required.

Natural Motion

Natural Motion

Flexible soles let your foot bend and flex naturally. Low-to-the-ground design for balance and agility.